Social Media Marketing: Why People Unfollow Brands on Social Media

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Course features
  • Category: Marketing
  • Course Length: 9 minutes
  • Series: Social Media
  • Video Length: 4.5 minutes
  • Author: The URL dr
  • Resources: Checklist of How Brands Alienate Their Followers
Course overview
In this micro course, you’ll learn why people follow brands on social media, as well as seven things that may turn them off, along with tips to prevent alienating your followers. 
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course learning objectives
  • Define why people follow brands on social media
  • Identify reasons people unfollow brands on social media
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Certification included
Downloadable certificate upon completion.

Reasons for Unfollowing Brands

"Why People Unfollow Brands on Social Media" explores the reasons why individuals follow and unfollow brands online. Brands that fail to meet their audience's expectations or needs will inevitably lose followers.
What We Offer

What's included in this online course?

Video

Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Digital Marketing

Social Media

Customer Service

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author