Sales Prospecting: Making the Perfect Cold Call
Course features
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Category: Sales
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Course Length: 17 minutes
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Series: Prospecting
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Video Length: 4.75 minutes
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Author: The URL dr
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Resources: Cold Calling Checklist
Course overview
In this micro course, we’ll define cold calling and explain why it’s an effective sales technique. Then, you’ll learn how to prepare for a cold call and smoothly navigate your next call.
Course Learning Objectives
- Examine what cold calling is
- Illustrate why cold calls are useful
- Plan what to do before you dial
Certification included
Downloadable certificate upon completion.
Mastering Cold Calls
"Making the Perfect Cold Call" is a valuable skill in sales. Often, cold calling is viewed as an interruption—reinforcing the stereotype of a pushy salesperson delivering an inconvenient pitch. This perception can make us dread hang-ups and negative responses, rather than making progress on our call list. Fortunately, cold calls don’t have to end poorly. When executed effectively, a cold call can foster new relationships and bring new business opportunities.
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course
Telephone Skills
Sales
Communication
Kim Merritt
Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less.