Product Marketing: Product Life Cycle

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Course features
  • Category: Marketing
  • Course Length: 7 minutes
  • Series: Product Marketing
  • Video Length: 2.5 minutes
  • Author: The URL dr
  • Resources: Predicting and Planning Your Product's Life Cycle Checklist
Course overview
In this micro course, you’ll learn about the product life cycle and the four phases that every product passes through before its demise. You’ll learn to recognize each phase and the signs of transition between them. Then, you’ll get tips to avoid pitfalls and extend the profitability of each phase.
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Course learning objectives
  • Define the product life cycle
  • Explore example of a product life cycle
  • Identify product life cycle phases
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Certification included
Downloadable certificate upon completion.

Understanding Product Life Cycle

"Product Life Cycle" explores the defined process that a new product undergoes over time. Products typically follow a predictable life cycle.
What We Offer

What's included in this online course?

Video

Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Brand Mangement

Marketing

Customer Focus

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author