Product Marketing: How to Find and Measure Product-Market Fit

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Course features
  • Category: Marketing
  • Course Length: 10 minutes
  • Series: Product Marketing
  • Video Length: 4.5 minutes
  • Author: The URL dr
  • Resources: Checklist of product-market fit key takeaways
Course overview
In this micro course, you'll discover more about what product-market fit is, including how to find and measure it. You'll use the product-market fit pyramid to identify the various steps to establish a product-market fit for your product or service.
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Course Learning Objectives
  • Define product market fit
  • Explore the path to finding product-market fit
  • Identify a metric to gauge product-market fit
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Certification included
Downloadable certificate upon completion.

Measuring Product-Market Fit

"How to Find and Measure Product-Market Fit" examines when a product meets the needs of its target market, leading to increased sales, usage, and word-of-mouth referrals. The key question is whether customers are willing to pay for and recommend your product. If there is product-market fit, the answer will be yes.
What We Offer

What's included in this online course?

Video

Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Brand Mangement

Marketing

Customer Focus

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author