Marketing Analytics: How to Interpret and Analyze Data

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Course features
  • Category: Marketing
  • Course Length: 6 minutes
  • Series: Marketing Analytics
  • Video Length: 3.25 minutes
  • Author: The URL dr
  • Resources: Tips for Interpreting Marketing Data Checklist
Course overview
In this micro course, you’ll learn about the importance of data analysis—and how your perspective can impact it. Then, you’ll explore seven tips you can use to interpret your marketing data.
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Course Learning objectives
  • Define analysis and subjectivity
  • Examine segmentation of your audience
  • Explore confirmation bias
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Certification included
Downloadable certificate upon completion.

Interpreting and Analyzing Data

"How to Interpret and Analyze Data" explores this crucial step in marketing analysis. Interpreting data is essential because the numbers tell an important story—you just need to know how to read them.
What We Offer

What's included in this online course?

Video

Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Business Operations

Marketing

Digital Marketing

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author