Content Marketing: How to Create Content for Your Target Audience

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Course features
  • Category: Marketing
  • Course Length: 7 minutes
  • Series: Content Marketing
  • Video Length: 3 minutes
  • Author: The URL dr
  • Resources: Resources for helping you market to your target audience.
Course overview
In this micro course, you'll learn tips to create content that’s tailor-made for your target market.
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Course Learning Objectives
  • Explore the importance of creating content for your audience
  • Define who your target audience is
  • Identify ways to find your target audience
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Certification included
Downloadable certificate upon completion.

Tailoring Content Strategy

"How to Create Content for Your Target Audience" explores how to tailor your organization's voice, messaging, and content strategy to your specific target market. It's crucial to create content that speaks directly to distinct audiences because content aimed at everyone often fails to resonate with anyone.
What We Offer

What's included in this online course?

Video

Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Digital Marketing

Marketing

Business Writing

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author